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Docs/Catalogue: products, variants & brands

Catalogue: products, variants & brands

Build your product catalogue with variants, categories, brands, images and bulk import.

On this page

  • Products
  • Variants
  • Categories & brands
  • Bulk import & bulk actions
  • Common questions

Products

Each product has a name, SKU, description, images, category and brand, plus commercial fields: wholesale price, retail price, MRP, minimum order quantity (MOQ), pack multiple and a maximum quantity per line.

Upload photos directly (they're compressed in your browser) or paste image URLs. The first image is the main image; the rest form the gallery.

Variants

A product that comes in options (colour, size, capacity, pack size…) uses variants. Define your option axes — for example Colour with values Red/Blue, and Size with S/M/L — then click Generate variants to build every combination at once, each with its own SKU, price, stock and images.

Regenerating after you tweak an axis preserves the rows you've already edited; only new combinations are added and vanished ones removed. On the storefront, shoppers pick one value per axis and the price, stock and photos update to the chosen variant. The parent product's list price automatically becomes the cheapest variant's price.

Categories & brands

Organise products into categories (which can nest into sub-categories) and brands. Both can carry their own logo/image. Categories drive your storefront navigation and search facets.

Getting startedWholesale pricing & buyer access

Launch a branded retail and wholesale store in 15 minutes, then run catalogue, orders and delivery from one place.

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Bulk import & bulk actions

Import products, variants, categories and brands from a CSV/spreadsheet. Variant products use a column that points each row at its parent SKU. You can also bulk-delete products, brands and categories from the admin.

Common questions

Can one product have different prices for different pack sizes?
Yes — use variants (e.g. a 'Trade pack' axis with Single unit / Pack of 12), each with its own SKU and price.
Do variant images show on the product page?
Yes. Selecting a variant swaps the gallery to that variant's photos, falling back to the product's photos if a variant has none.
How do I import a large catalogue?
Use CSV import from the admin. Product-level fields come from the first row of each group; variant rows reference the parent SKU. A bad row is reported without blocking the rest.
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